Ketchup’s Got a New Mustard Heinz

To help Heinz launch their new yellow mustard recipe, DAVID introduced a campaign “Ketchup’s Got a New Mustard” where condiments are personified and Heinz Ketchup has found himself in a controversial love triangle between the mustard he’s typically been paired with in years passed, and his new found, better-tasting Heinz yellow mustard.  

It’s a lighthearted, comedic tale of the relatable moments of a new couple, running into the ex in real life and the awkwardness that ensues. 

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